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California Women Lead – Campaign Training Start Day

July 1, 2014 @ 5:30 pm - 8:00 pm



This six-week training is dedicated to giving YOU, the future candidate, the skills and tools you need to run and win. The program’s focus is to:

ENGAGE by helping YOU realize YOUR leadership potential;

EMPOWER by providing the tools and skills YOU need to run and WIN;

ELECT more women to local office who will become part of the pipeline to motivate more women into leadership throughout California.

Program Goals

This program will increase the number and diversity of women leaders at the grassroots level, foster relationships among women from different backgrounds and ideologies, increase the involvement of women in their communities, and encourage women to realize their responsibility to be involved in the community decision-making process.

Session Topics

These two-hour sessions hosted by women with extensive campaign experience will cover the following topics:

Session #1 – Training Overview

Meet your classmates, get your materials and find out what to expect from the six-week training. Invited guests include the California Women Lead State Board of Directors, members of the local California Women Lead Chapter board, guest faculty and graduates of the program.

Session #2 – Rules of the Road: Complying with Campaign Law

Complying with complex campaign reporting prohibitions and requirements under federal, state and local jurisdictions can often be a challenge. In this session, you’ll learn the rules of the road to ensure that you, your campaign and, once elected, your office are in compliance with reporting procedures.

Session #3 – How to Raise the Money You Need to Win

Whatever the office you are running for, your campaign must have a strategy for raising money. This session will review the basic steps involved in raising money locally for your political campaign, including how to identify and motivate likely donors, build coalitions, and identify the most effective vehicles for delivering your campaign message. This session will also touch on Political Action Committees (PAC’s).

Session #4 – Creating the Perfect Campaign Plan

Running for public office is a major decision that will change your life. The stakes are high, the campaign can be rough, and money – or lack of it – is always an issue. Find out how to determine what office you want to run for, what the next steps are in the process and what resources are out there to help you win.

Session #5 – Developing and Delivering Your Message

When you are running for office, your message says a lot about who you are and what you believe. This session will walk you through the steps to develop a message that empowers both you and those you are trying to influence. Also included are tips on how to use social marketing sites (Facebook, Twitter, etc.) to reach the greatest number of supporters as possible.

Session #6 – Celebrating You! Graduation Celebration

California Women Lead wants to celebrate your success. We will end the six week program with a graduation where each woman who completes the training will receive a special certificate, pin and recognition from leaders in their community on their success and commitment to being a leader.


Postponed until September. Dates and location TBA.
Click here to meet last year’s Sacramento If Not You, Then Who? class»

Los AngelesNortonRose NNortonRose Red
July 1, July 8, July 15, July 22
6:00 PM – 8:00 PM
Norton Rose Fulbright
555 South Flower Street, Forty-First Floor
Los Angeles, California 90071

Note: the first class on July 1 begins at 5:30 pm. The graduation will take place in September as part of the CA Women Lead salute to Los Angeles women leaders reception.

We accept applications on a rolling basis.

* If you are interested in having a If Not You, Then Who? six-week training in your area, please contact us

We are open to hosting trainings in areas of the state where there is a number of women interested. Please contact CA Women Lead at for more information.


California Women Lead members in good standing: $50.00. You must be a member at the time application is submitted.

Non-members: $150.00

Trainings are limited to a select number of women in order to allow participants the opportunity to fully engage in the program and to develop close networks with the others who are also participating. Each participant will have the opportunity to be placed with a women leader from their community who will mentor them through the program.

Click here for the If Not You, Then Who? application form.

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July 1, 2014
5:30 pm - 8:00 pm
Event Category:


California Women Lead


Norton Rose Fulbright
555 South Flower Street, Forty-First Floor
Los Angeles, CA 90071 United States
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